Sticker University

What should you select: Matt finish or Glossy finish?

The two type of stickers look and feel different to the touch, with the key difference between matt and glossy paper being the “shininess” of the paper. If you ask us, the key influencing factor should be the kind of content that you would print in your sticker. 

Same design printed in Gloss finish and Matt finish. Order free samples to compare.

Same design printed in Gloss finish and Matt finish. Order free samples to compare.

Glossy paper is shinier, looks like having high contrast and makes the color “pop” on the stickers. The extra shine works well if you are planning to load your sticker with a lot of colors and big graphics. 

Matt paper has a more muted feel to it. If you plan to use light or pastel color scheme in your stickers or aim to have a lot of text on it, then you may choose to go with matt finish. 

Having said that, it is all about the usage of your stickers, if you want your stickers to have more shine, then go with glossy finish, else matt finish works just fine!

Still not sure, order free sticker samples and you to see the difference between glossy and matt finish.

 

Difference between Die Cut Stickers and Kiss Cut Stickers

Stickers are more than a fun item to entertain children with. They are beyond useful for business and should be a part of any marketing plan. The versatility of stickers makes them ideal for more uses than you might imagine, but the key is getting the quality result that properly brands your product. Handing out stickers at an event or putting them into a mailing doesn’t mean they will be proudly displayed where they will promote your business. Besides determining what to put on your stickers, you will also need to understand the difference between die cut stickers and kiss cut stickers.

Die Cut Stickers

Die cut stickers are those that have been cut to the exact shape of the design. There isn’t any extra backing around the sticker. Your customers will like that they can hold up the sticker to where they plan to apply it and see exactly how it will look because there isn’t any border to interfere with the visual effect.

Die cut stickers - are those that have been cut to the exact shape of the design.

Die cut stickers - are those that have been cut to the exact shape of the design.

 

Kiss Cut Stickers

Those sticker sheets that kids love so much are an example of the kiss cut sticker method. With kiss cut stickers, the backing is not cut, only the sticker itself is. This method can be used to have a sheet of stickers but it can also be done one sticker per sheet. There are two ways to use kiss cut stickers. By having a sheet of stickers, they aren’t as conducive to handing out, but they are perfect for those situations where you want to affix a sticker to something you are giving out or selling. For example, putting a sticker on a presentation binder or on packaging. 

With single stickers, you can give them out one at a time at events and such just as you would die cut stickers. There are two main advantages of kiss cut stickers for this application. First, because there is a border around the sticker, you can hand write a special message on them before giving it to someone. Secondly, the sticker is easier to get pulled off the backing and the sticker’s edge is more protected. This makes it easier for your customers to use. 

Kiss Cut Stickers - The backing is not cut only the sticker itself is.

Kiss Cut Stickers - The backing is not cut only the sticker itself is.

 

Although there is a definite difference between die cut stickers and kiss cut stickers, it is easy to see that both styles can be advantageous in your marketing plan. Many businesses opt to get a supply of both types, as well as using multiple images to reach separate target markets. If you have more questions about custom stickers, don’t hesitate to contact us. If you want to see firsthand the difference between die cut stickers and kiss cut stickers, ask us for a free sample of our custom stickers, which will also show you the high quality you can expect.

Difference between Vinyl Stickers and Paper Stickers

When it comes to using stickers,  the main debate is on the materials used. Stickers can either be paper or vinyl stickers. Each category has unique features and advantages over the other. The choice you make will depend on what your requirements are. Here is a descriptive comparison of the two including features,  differences and where to use them

Features of paper stickers

Paper stickers like the name suggest are made of thin sheets of paper. Some of the crystal features of these stickers include the following

  • Made of very thin low profile materials

  • They add exceptional excellent finish quality especially to packaged boxes and products

  • They can use gloss or matte paper finish

  • Require no laminate

The major concern about paper stickers is their vulnerability to the elements (weather, seasonal temperature changes, moisture). They will also fade fast and are difficult to maintain. With no laminate to protect the surface,  scratches,  rubs and writings can quickly damage the quality of stickers.

Paper stickers are more suitable for indoor use and longevity and rugged use is not the requirement. Image shows how paper sticker can be torn easily.

Paper stickers are more suitable for indoor use and longevity and rugged use is not the requirement. Image shows how paper sticker can be torn easily.

Features of vinyl stickers

Vinyl custom stickers are made of highly durable vinyl. Vinyl is much stronger than paper and cannot be torn off easily. The key features of Vinyl stickers include

  • Protected from fading

  • Very easy to clean and maintain

  • Perfect for harsh outdoor conditions

  • Ideal for long term usage

Vinyl stickers are quite popular and most businesses prefer vinyl for their durability. These stickers offer unparalleled customisation and can be used for large quality graphics that are displayed outdoors.

Vinyl stickers are more durable vis a vis paper stickers. In the image, vinyl stickers after being stretched. Clearly vinyl stickers cannot be torn so easily.

Vinyl stickers are more durable vis a vis paper stickers. In the image, vinyl stickers after being stretched. Clearly vinyl stickers cannot be torn so easily.

Which is the best - paper or vinyl stickers?

As aforementioned,  the choice to use paper or vinyl stickers all depends on what you want to achieve. Vinyl stickers are obviously stronger and more durable as they do not fade or get damaged by moisture and weather elements unless it is extreme heat. If you need an all-climate tough long lasting sticker that will be used outdoors,  then vinyl is your best bid. They also provide unlimited customisation as you can design various shapes,  images,  graphics and sizes.

Paper stickers on the other hand are thin and are generally cheaper than vinyl and will save your extra bucks. If your need is to produce indoor custom stickers and labels placed on packaging and boxes,  then paper stickers should be your first option. Your project ultimately tells you which stickers to use.